Client: The Ripple Connection
Media: Print   Industry: Business Coach   Year: 2019

Challenge

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This brand identity project was for a women-led start-up called 'The Ripple Connection'. The idea was to come up with a memorable identity that represents a community of purpose-driven corporate and entrepreneurial women. The client had inclinations to a specific color palette which was included as part of the brand guide.

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Solution

The bold typeface was used to represent the powerful feminine, the reflection of her softer side was weaved in with the use of a sunflower with a dash of gold to make it royal. The reusable
Social Media Templates were developed further so they all tie in together the branding and reflect the client's brand vision.